As a result of its power, its many millions of members and considerable wealth the NSDAP and its numerous sections and subdivisions constituted a key economic factor in Germany. For industry they were important and lucrative customers. This was also true for Allianz.
Party entities such as the National Socialist Women's Organization, the Federation of German Police and the National Socialist Teachers' Federation took out personal accident, funeral-expense or life insurance with Allianz. Most of these policies were group policies between the organizations, who acted as agents for their members or employees, and Allianz. In this way the company gained new customer groups of considerable size.